Direct Marketing – (DM002)

at Green Line Technologies
Location Chennai, India
Date Posted 15/09/2018
Category Marketing
Job Type Full-time
Required Education Level Graduate, Post Graduate
Experience Required From Fresher
To 5 years
Salary Not Disclosed

Description

Brand Management

  • Selecting direct appropriate media for advertising / creation of communication strategy, new product launches, campaigns, establish alliances with key media intermediaries & agencies.
  • Plan and implement new promotional strategies in line with the regional sales teams: participating in exhibitions, marketing fairs, customer meets, etc. as a part of market development and brand building effort
  • Developing Brand and Product communications through focus on target audience and relevant consumer insight
  • Identify sales need along with the Business / Sales team and develop trade / consumer promotional campaigns to enhance business goal
  • Acquaintance to new product launch and market research
  • Market Identification Penetration
  • Carrying out all the promotions as well as lead generation - SMS, DM, Web Campaigns, Referrals and other related communication
  • Establish Promotional Calendar
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